The Wonder Clock is the brainchild of Oregon-native Mira Kaddoura, an advertising creative director who says that she created the app to confront her own fertility insecurities. She explained her motivations on The Wonder Clock’s website:
I created this clock to face my own fears. To beckon the elephant in the room so to speak. To release my own power, my own choices. To open a dialogue with other women about fertility, empowerment, and loving ourselves. We are women, and we are ticking. But we are so much more.
Although the app provides a ticking clock, Kaddoura has made clear that The Wonder Clock is more of a tool for dialogue than a medical diagnosis.
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