Reporting about the development of Walmart’s search tool in May, Reuters wrote that eBay and Google are also racing to improve e-commerce search results:
"The stakes have never been higher for whoever can deliver a high-quality shopping search experience for consumers," said Etzioni, who has advised firms including Google and Microsoft.
All in all, focusing on search seems like a good move for Walmart, but to fully see the benefits, the company will have to bring shoppers to its site in the first place, rather than competitors' such as Amazon.
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