Wednesday, June 6, 2012

The Latest on the Facebook Phone

Why would Facebook want a phone to begin with? As I mentioned in my earlier post this week about Facebook’s reputed interest in Opera, the mobile-optimized web browser, Facebook is unsure of its monetization prospects on mobile devices. To justify its high IPO share price, Facebook is under pressure to make money in all realms, especially the high-growth realm of mobile.

But would owning and making its own phone necessarily be the best way for Facebook to go about this? I, and others, am skeptical. Hardware’s a tough game; Apple nailed it, but there’s no reason to think that Facebook, a software company through and through, could do so, too. What’s more, as I pointed out in my post

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